For those businesses and organizations that are able, sponsoring a group or event creates a symbiotic relationship that has the capacity to greatly increase benefits for both parties. By donating funds or goods to a good cause, you are enabling others to carry through their professional, personal, or social goals while marketing your own products and services. Gary Vorhies is a small business owner and sales representative who takes it upon himself to sponsor local 4-H groups and events designed to increase awareness surrounding breast cancer research. He recommends that your organization consider becoming a sponsor for the following reasons.
Gary Vorhies is devoted to doing what he can to ensure that he is giving back to his community, and he looks forward to supporting his next event.
Sources: http://www.examiner.com/article/top-10-reasons-why-sponsoring-an-event-is-a-brilliant-marketing-strategy
- By becoming a sponsor, you are helping the world become a better, brighter place. Whether you’re providing uniforms to children who are participating in a hobby or donating funds that will enhance medical research, your time, energy, and resources are being put to good use by supporting the foundation of your community.
- When you become a sponsor, you are afforded the opportunity to share your name with those who may not have been aware of your services and benefits. Whether your organization’s information is printed on the back of a group’s t-shirts or in the “Thank You” section of an event program, your name is moving and circulating.
- By sponsoring an important community event, you may have an opportunity to set up a table or booth where you can speak with potential clients about your services.
Gary Vorhies is devoted to doing what he can to ensure that he is giving back to his community, and he looks forward to supporting his next event.
Sources: http://www.examiner.com/article/top-10-reasons-why-sponsoring-an-event-is-a-brilliant-marketing-strategy